Tell Carlos about a marketing problem, and you'll likely sense the wheels turning in his brain. He's known to devise a couple of dozen solutions all at once. With nearly 20 years of leading digital experiences in entertainment and tech, his ideas have made digital marketing leaders out of E!, NBCUniversal, Style Network, and Bravo.

As our CEO, Chief Creative and Technology Officer, Carlos uses technology and experience to drive strategic communication strategies and business growth for our clients. One of his many talents is that he's built IT infrastructures from scratch, understands them thoroughly, and can easily navigate complex systems for client projects. Clients have called Carlos a "magician" partly because he ideates and executes from different perspectives: programmer, growth strategist, product developer, and even world traveler. He says one of the most common mistakes in marketing is making assumptions about personas which is why he has trained the agency team on research and data best practices. Having lived in Caracas, London, and Paris, his international experiences have helped him understand and appreciate the nuances of human psychology.